Jay Blotcher is a veteran publicist with three decades of experience. After graduating Syracuse University’s Newhouse School of Public Communications in 1982, Blotcher began his professional career in New York City.
His first public relations assignment was working on a publicity team for “Our Time,” WNYC-TV’s thirteen-week public television show about metropolitan gay life. The groundbreaking series was executive-produced and hosted by author and film historian Vito Russo.
In 1987, Blotcher joined the AIDS organization ACT UP (The AIDS Coalition to Unleash Power) and became active in the fledgling group’s first media committee. He became media committee chair in 1989, promoting some of the organization’s most high-profile demonstrations and successes with HIV/AIDS policy reform and drug access. He served as ACT UP’s media coordinator for a year and returned periodically to handle publicity for subsequent projects through 1999.
In 1990, Blotcher and fellow ACT UP member Alan Klein co-founded Public Impact Media Consultants, a strategic communications firm devoted to promoting the critical missions of some of the nation’s leading social change organizations. Public Impact served numerous nonprofits, including organizations serving the homeless, people with HIV/AIDS, women’s reproductive rights, LGBT rights and other civil rights and animal rights organizations.
Clients have included SAGE, GLAAD, Housing Works, The Coalition of Mental Health, Mental Retardation and Alcoholism Agencies, The Center, WHAM, the Federation of Gay Games, Treatment Action Group, ACT UP and Queer Nation, a group for which Blotcher was media coordinator.
Entertainment clients have included PBS series In the Life and Comedy Central’s Out There television specials, PBS’s In the LIfe, musical group The Flirtations, musician David Driver, plus award-winning documentaries Ballot Measure Nine, Sex Is, Voices from the Front, Stop the Church and Pool Days.
Authors represented include Douglas Sadownick (Sacred Lips of the Bronx), Michelangelo Signorile (Queer in America), Anne-christine d’Adesky (To the Bone), David Kirby (Evidence of Harm) and John Avlon (Independent Nation).
Blotcher has handled publicity for Brent Nicholson and The Rainbow Run for the End of AIDS, The Foundation for AIDS Research (amfAR), The Culinary Institute of America and Big Gay Hudson Valley. He currently provides pro bono media support for not-for-profit community organizations High Falls Civic Association and Ulster County Historical Society in New York State's Mid-Hudson Valley.